Lady Luck Games
Game Development
Premium slots built on original mechanics and creative content that players enjoy and operators are glad to feature.
Brands & Services
Building an Integrated Connected Ecosystem

EMB Mission Bound AB brings together a portfolio of specialist businesses that collectively power the connected entertainment ecosystem. Our group is organized into six core pillars, each providing a unique capability while benefiting from shared technology and operational momentum.
Game Development
Premium slots built on original mechanics and creative content that players enjoy and operators are glad to feature.
UI/UX Design & Web Development
Design that makes digital feel easy. Product, web and brand experiences that help businesses connect with their customers with confidence.
Platform Technology
Platform technology with deep roots in Asia. The infrastructure, integrations and software that keep regional operations running smoothly and ready to grow.
Platform Technology
White label platform solutions for clients worldwide. Labs builds the technology others launch on, turning new ideas into working product faster.
Content Aggregation
One integration, many studios. EGS connects operators to a wide portfolio of premium content, so new markets need no extra work.
Artificial Intelligence
AI that helps people make better calls. InsightLab turns data into clear insight, automates repetitive work and surfaces new growth.